McDowell's Reserve No.1 is the biggest selling whisky brand in India. Not only that but it is officially the largest seller in the world (source - Drinks International 2022 report) with an incredible 30 million 12-bottle cases sold every year. Infact, the first four whiskies on the world sales list are all Indian - McDowell's is joined by Imperial Blue, Officer's Choice and Royal Stag. These four brands push Johnnie Walker into fifth place. McDowell's sells six million more cases than its closest rival. The brand is engrained in Indian culture and regularly features in Bollywood movies and cricket sponsorship. McDowell's also release popular brandy and rum expressions, plus a ready-to-drink whisky and soda.
It is that time of the year again. Each Autumn the Special Releases are released by Diageo, Scotland's largest producer of whisky. The 2023 Edition features eight whiskies from across their 28 single malt distilleries, which show the diversity within their extensive portfolio. The series carries the title of Spirited Xchange this year and each whisky has been selected by Dr. Stuart Morrison, one of Diageo's Master Blenders.
