Tuesday, July 22, 2014
This whisky is the flagship single malt from the Highland distillery of Aberfeldy. It has just recently been re-launched with new packaging. This is pictured above and focuses on numerous aspects of the distillery's history and heritage, with the gold lettering paying homage to the discovery of gold particles in the local river. This new identity, which is the first re-branding for Aberfeldy since 1999, forms part of a larger plan for its single malts - the current 21 years old expression has also been given new look, a new travel retail exclusive 18 years old has been added with more ages planned to join the 12 and 21 year olds in the core range.