Inbox > February 18, 2011

Inbox is back after its festive break and is ready to bring you more news! Inbox is a weekly round up of whisky news and PR type material that has found its way in to our email inbox. Sadly, we cannot write full articles or do justice to every piece that we receive, so Inbox has been born! It features items from around the world of whisky and is published by us each Friday. Within Inbox we will write a few lines detailing each press release/piece of news/PR event that we have received and provide links, where possible, for you to find out further information if you want to. Here are this week's findings ...
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Ardbeg > new website launched
The title says it all really – Ardbeg, the cult distillery on the island of Islay has launched a new version of its website. Your can visit this site at www.ardbeg.com. The new site offers insight and information on the island of Islay and the distillery, tasting notes of their whiskies (which are categorised by taste and expression), plus links to the Ardbeg Committee (which is free to join) and the online mail order shop.

Dalmore > new release announced
The famous distillery in the northern Highlands of Scotland has announced details of a new whisky release – Dalmore Castle Leod. The whisky is a limited edition of just 5,000 bottles and will retail at a recommended price of £100. It is named after Castle Leod, which was built in 1606 and is located near to the Dalmore distillery. The castle is the family home of the MacKenzie clan, who have traditionally had a strong association with the distillery and its whisky. The packaging features a painting of the castle. The whisky has been matured in a combination of ex-bourbon and ex-sherry casks, before being transferred in to red wine barrique barrels for the last 18 months. These casks had previously held Premier Cru Cabernet Sauvignon wine from the Bordeaux region of France. For further information, visit www.thedalmore.com.

Jack Daniels > new pre-mixed drinks launched
March will see the launch of a range of pre-mixed drinks from the world famous Jack Daniels distillery in Tennessee. These will be available in most markets in the USA and will go by the label of The Perfect Mix. The range will feature three lines of their popular Old No.7 with different mixers - Jack Daniels & Cola, Jack Daniels & Ginger and Jack Daniels & Diet Cola. Each are packaged in recyclable aluminium bottles and will be sold in packs of four with a recommended retail price of $10. Each drink has an alcoholic strength of 5% ABV.

Mount Vernon > George Washington’s whiskey recreated
A group of history enthusiasts are bringing an old whiskey recipe back to life. The whiskey was originally made by George Washington, America’s first President, at his Mount Vernon distillery. At the end of the 18th century, Washington’s distillery was the nation’s most successful and few people are aware that he also ran other successful businesses, as well as running the new country! Now, a historical group led by Master Distiller Dave Pickerell and Distillery Manager Steve Bashore have rebuilt the Mount Vernon distillery on the original site and are making whiskey in the traditional way of the 1790s. Check out this informative video clip to see them in action.