Inbox > February 4, 2011

Inbox is back after its festive break and is ready to bring you more news! Inbox is a weekly round up of whisky news and PR type material that has found its way in to our email inbox. Sadly, we cannot write full articles or do justice to every piece that we receive, so Inbox has been born! It features items from around the world of whisky and is published by us each Friday. Within Inbox we will write a few lines detailing each press release/piece of news/PR event that we have received and provide links, where possible, for you to find out further information if you want to. Here are this week's interesting findings ...
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Glengoyne > 40 years old earns accolade
The limited edition Glengoyne 40 years old has been named as the Ultra Premium Dram of 2010 by the visitors and organisers of one of the UK’s biggest whisky events, The Whisky Show. The whisky was up against over 20 other premium single malts with a minimum price tag of £300 and was selected after a public sampling vote that took place at the event in October last year. The best-supported whiskies were then sampled by the event organisers. Glengoyne is a southern Highland whisky, which is located close to Loch Lomond, and is owned by Ian Macleod Distillers. The 40 years old has just 250 bottles, with each costing £3750, and has been presented in a hand-blown bespoke crystal decanter and stitched leather and solid oak presentation case.

Jameson > Special St. Patrick’s Day bottling
The world’s best selling Irish whiskey has collaborated with highly acclaimed Irish artist Paul Daly to produce a limited edition bottle design (well, if you can call 100,000 bottles limited!). Daly’s contemporary bottle design was inspired by the legendary Celtic illustrations in The Book of Kells - an important part of Irish heritage that depicts the four gospels and was believed to have been produced in 800AD. Daly used a screen-printing technique on the bottles and the image is textured with gold-coloured. The launch will be supported by engraved glassware and limited edition prints of the artwork. There are also 50 bottles signed by Daly. It will be available from mid-February in selected markets including the UK and eastern Europe (including Bulgaria, Czech Republic and Latvia) and throughout the Duty Free/travel retail sector in Europe.

Macallan > Joint partnership announced
The famous Speyside distillery of Macallan have this week announced a three year sponsorship deal with The Royal Photographic Society, the world's oldest photographic society that was formed in 1853. The Society's annual awards are one of the most prestigious in the photographic industry and take place in September of each year. The 2011 awards will be the first to be sponsored by The Macallan and further strengthens the link between the brand and influential photography. This includes the Macallan Masters of Photography series of images and limited edition single malt bottlings with well known photographers Rankin, and more recently Albert Watson. Remember that you can still enter Macallan's photo competition - to enter, click here.